Meme’s, whether you like it or not, are constantly involved in our online and offline lives. It seem’s that overnight memes have become one of the most powerful and widespread sources of communication that we currently have.
Generally, Meme’s have a connection to our everyday lives. They can be funny, relatable or contain a serious message. And normally consist on some type of apropriation.
Basically, they are a specific idea or thought process from niche markets of users or subcultures that present a message without a gatekeeper. But as some people may think, memes are not a new form of connection, they are in fact the online equivalent of what we have already been doing/creating off-line. For example when you were in a high school relationship and wrote “jake and Sarah 4eva” on the bathroom stall, or engraved ‘J&S’ into different things, like trees or even things like graffiti or clothing trends. Memes are an evolution of this behavior that occurred when social media and the technological advancements came into play.
For example, when you were in a high school relationship and wrote “jake and Sarah 4eva” on the bathroom stall, or engraved ‘J&S’ into different things, like trees or even things like graffiti or clothing trends have similarities to meme culture. Memes are an evolution of this behavior that occurred when social media and the technological advancements came into play.
What makes memes so common and popular is how easy they are to create in terms of production , you can create your own memes in seconds for free, as well as this they can convey an extensive amount of information easily and get a message across to users concisely, and with our current levels of attention span, memes are the perfect way to get a message across to a bunch of people.
Memes and meme warfare act as a chain link to connect millions of different people on simple topics. And on top of all this, they can be very entertaining.
With this new internet, phenomenon comes concern for the immense power that these images can have. We have all seen the takeover of common memes such as Pepe the frog
But what if we were to apply a mass takeover of these memes to certain aspects of off-line activity. Political memes have turned official government business into accessible and understandable content for the whole world. and have become a form of propaganda.
Meme generators (anyone with a wifi connection) can exploit, and tend to exploit the smallest of indiscrepencies and turn them into a mass produced and soon to be remixed form of information. Anyone can create one and most people tend to have their go at it. Memes have endless possibilities, they can turn the fake into real and the intangible into tangible concepts. None of which would be possible without the networks in which individuals operate, such as Reddit, facebook, Instagram, youtube and an endless amount of other media platforms.